It started as a Friday ritual.

At the end of every production week, I sent my documentary teams one song for the weekend — part recommendation, part gratitude, part shared culture. Until Monday is that ritual made public.

I’ve spent my career on both sides of the music: managing and developing an artist from his first bedroom releases to a seven-figure Def Jam agreement and 55M+ combined plays, and producing artist stories for Spotify, Netflix, HBO Max, and Paramount+ — SZA, The Kid LAROI, and beyond.